14th Floor Records
Role: Assistant to the 14th Floor Label Team
Duration: 2005 – 2006
Overview:
As a Junior Assistant at 14th Floor Records, I supported the label team across a variety of tasks related to album releases and artist promotion. My main responsibilities focused on administrative support for the PR team, nurturing relationships with media, and providing logistical assistance for the label's roster, which included Damien Rice, David Gray, Joseph Arthur, Nerina Pallot, Ray LaMontagne, and Biffy Clyro. I worked closely with the team to ensure smooth communication and helped facilitate press and media outreach for key UK releases.
Key Responsibilities & Achievements:
Press Release Support: Assisted in writing and distributing press releases for key album launches, ensuring timely communication with the media.
Media Outreach: Updated and maintained media lists, ensuring key journalists and outlets received the latest press materials and CD copies for review.
CD Distribution: Managed the distribution of CDs and promotional materials to journalists, outlets, and key contacts within the music press.
Event Attendance & Support: Attended live gigs and events, providing on-the-ground support for artists and the wider label team, ensuring everything ran smoothly.
Administrative Support: Provided general administrative support to the label team, including running errands and assisting with day-to-day tasks.
Relationship Building: Nurtured relationships with journalists, media contacts, and bands, particularly focusing on promoting the spin-off label, KiDS.
Band Liaison: Acted as a point of contact for bands signed to the KiDS label, ensuring smooth communication between artists and the label.
Key Releases Supported:
Damien Rice: 9 (2006)
David Gray: Life in Slow Motion (2005)
Joseph Arthur: Our Shadows Will Remain (2005)
Nerina Pallot: Fires (2005)
Ray LaMontagne: Gossip in the Grain (2006)
Biffy Clyro: Puzzle (2006)
Skills Developed:
Media Relations: Gained early experience in building and maintaining relationships with key press contacts.
Press Materials Coordination: Developed strong organisational skills through the distribution and management of press releases and promotional materials.
Event Coordination: Learned the importance of supporting live events and ensuring artists were well-prepared for press interactions.
Administrative Efficiency: Enhanced multitasking skills by assisting with the logistical aspects of album campaigns and artist management.