Vicky Beercock
Multi Award-Winning Creative Brand Communications and Marketing Leader | Driving Cultural Relevance & Meaningful Impact | Collaborations | Results-Driven | People Champion
Arts Experience
My career in the arts sector highlights a passion for creative storytelling and pioneering collaborations. From working with visionary partners like the Perlorian Brothers and Compulsory Films at Hendrick’s Gin to recreating the iconic Sgt. Pepper’s Lonely Hearts Club Band album artwork alongside Sir Peter Blake, I’ve led innovative projects that merge art and brand storytelling.
I’ve supported artists such as Tom Oxley with his Face to Face exhibition at the Royal Albert Hall and partnered with Fernando Volken Togni for Ballantine’s Whisky. My work spans numerous Paris Fashion Week shows, including a performance collaboration with Tao Dance Theatre and showcases for Y-3 and adidas by Rick Owens. I’ve also partnered with Kate Moross for BACARDÍ and delivered memorable activations like Accidentally Wes Anderson for Hendrick’s Gin and artist-led experiences at Wilderness Festival, a celebration of the arts that I helped found.
With two decades of experience driving collaborations across the arts, I specialise in bringing brands to life through compelling creative partnerships, bold cultural advocacy, and high-impact experiential marketing.
Wilderness Festival
The Secret Cinema Presents Bugsy Malone at Wilderness
Daniel Johnston and The Heritage Orchestra at Wilderness
The Last Tuesday Society Masquerade Ball at Wilderness Festival
Hendrick’s Gin x Accidentally Wes Anderson
Hendrick’s Gin x Katz’s Deli US collab
Y-3 x Matches Fashion Paris Fashion Week Gallery
Hendrick’s Gin x Compulsory Films
BACARDI x Tom Oxley Face to Face Moving Exhibition at the Royal Albert Hall
Ballantine’s Whisky x Fernando Volken Togni
Reimagining Sgt Peppers with Sir Peter Blake for Vintage Festival
Hendrick’s Gin x The Perlorian Brothers
Y-3 X TAO Dance Theatre
BACARDI x Kate Moross